Life-long hotelier Bill Scatchard influenced the hotel and lodging industry from 1993 to 2004 with his best-selling books and newsletter, \u201cHotelier’s Infosource.\u201d\u00a0 The publication had industry subscribers at the highest levels of every brand and at the time of print, Scatchard\u2019s insight and opinions were perceived as cutting-edge.\u00a0 Over time, his visions have become standard operating procedures for the lodging industry.<\/p>\n
Scatchard recently donated a nearly complete run of the 12-year newsletter to the Universal Orlando Foundation Library at the Rosen College of Hospitality Management.\u00a0 The donation, coordinated by Head Librarian Tim Bottorff, complements the library\u2019s collection of Scatchard\u2019s lodging texts.<\/p>\n
Scatchard personally delivered the donation and was welcomed by Bottorff, Dean Abraham Pizam, Lori Cosmides and Jackie Toops with the college.\u00a0 The five converged in the library and discussed the publication and entertaining anecdotes from Scatchard\u2019s colorful career.<\/p>\n
His experience includes positions with various hotels at the management and corporate levels.\u00a0 He supervised military hotels while in the U.S. Navy, opened Playboy Clubs and worked with the Foodergong Resort, Hyatt Regency and Radisson.<\/p>\n
In 1991 Scatchard wrote the best-seller, Upsetting the Applecart<\/em>, and he wrote the sequel, Eating the Competition\u2019s Lunch<\/em>, just two years later.\u00a0 After positive industry feedback, \u201cHotelier\u2019s Infosource\u201d was developed.<\/p>\n Scatchard has spoken to more than 10,000 hoteliers about Rate Strategies and Convenience Zone Marketing at brand conferences and was a recipient of the Donald N. Pritzker Award of Excellence while with Hyatt Regency.<\/p>\n Today Scatchard owns Creative Breakfast Concepts with his wife, Maggie.\u00a0 The company has designed over 1,200 hotel breakfast presentations for La Quinta, Holiday Inn Express, Hampton Inn, Sleep Inn and Quality Inn. More information can be found by visiting https:\/\/www.creativebreakfast.com\/.<\/p>\n","protected":false},"excerpt":{"rendered":"Life-long hotelier Bill Scatchard influenced the hotel and lodging industry from 1993 to 2004 with his best-selling books and newsletter, \u201cHotelier’s Infosource.\u201d\u00a0 The publication had industry subscribers at the highest levels of every brand and at the time of print, Scatchard\u2019s insight and opinions were perceived as cutting-edge.\u00a0 Over time, his visions have become standard operating procedures for the lodging…","protected":false},"author":53,"featured_media":26683,"comment_status":"open","ping_status":"closed","sticky":false,"template":"template-twocol.php","format":"standard","meta":{"_acf_changed":false,"lazy_load_responsive_images_disabled":false,"footnotes":"","_links_to":"","_links_to_target":"","_wp_rev_ctl_limit":""},"categories":[5],"tags":[1410,5339,5340,4068],"tu_author":[],"class_list":["post-26676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-colleges","tag-abraham-pizam","tag-jackie-toops","tag-lori-cosmides","tag-rosen-college-of-hospitality-management"],"yoast_head":"\n